Released on: September 24, 2008, 8:55 am

Press Release Author: FetchBack

Industry: Internet & Online

Press Release Summary: FetchBack launches New Keyword Innovation in Retargeting
Functionality

Press Release Body: FetchBack Inc., an online behavioral marketing firm specializing
in Retargeting, is excited to announce that their customers can now display tailored
display advertisements to a lost prospect, based on a more in-depth form of
Retargeting, referred to as “Keyword Retargeting”.

“Our clients experience great success with our traditional Retargeting Services, but
we wanted to allow them to Retarget in a much more specific manner if necessary,”
says Chad Little, FetchBack’s Chief Retriever. “We saw an opportunity for our
clients to target prospects at a more granular level, so we began development of
Keyword Retargeting earlier this year. Since the launch of this latest innovation,
our customers who have opted to use it are experiencing dramatic increases in their
Return Conversion Rates. It’s really exciting to see.”

As the online leader in Retargeting, FetchBack uses technological advances to allow
Advertisers to market to their lost prospects in a targeted manner that in turn
increases their overall conversion rates. This latest innovation in Retargeting is
easy for new and existing customers to implement; and provides clear and precise
analytics for Marketers to track their campaign success.

FetchBack is the only company that specializes in Retargeting and has developed a
patent-pending technology that eases implementation, increases reach and provides
clients with in-depth analytics on their campaign performance. Retargeting with
FetchBack is one of the most effective forms of advertising and can be catered to
any size business imaginable.

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For marketing or press information please contact Ann Betts at 480.289.5587 or
ann@fetchback.com.


Web Site: http://www.FetchBack.com

Contact Details: 401 S Mill Ave
Ste 201
Tempe AZ 85281
480.289.5587
marketing@fetchback.com